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Paying Midwestern Farmers to Improve Water Quality

Project Title: Great Lakes Pay-for-Performance

Farms are businesses, which means they respond to economic signals. That basic idea is behind this program’s approach to reduce the damage to water quality caused by agricultural run-off in the West Branch Milwaukee River watershed. Winrock works with water treatment plant owners, conservation groups and others in the area to devise pay-for-performance incentives that encourage farmers to implement practices that reduce pollution.

Funder: Great Lakes Protection Fund
Project Start: 06/01/2013
Project End: 06/02/2017

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